Legends weekend
Today's Athlete for Tomorrow (TAFT) presents Legends Weekend (LW). Legends Weekend is a premier 3-day event dedicated to honoring the extraordinary grit, determination, and unwavering spirit that defines legendary athletes.
We've transformed this tribute into a vibrant community gathering where sports enthusiasts, families, and fans come together to celebrate these iconic figures.
Who We Are
About us
At Today’s Athlete For Tomorrow (TAFT), we're transforming the landscape for athletes. We believe every athlete deserves more than just a spot on the field. Our mission is to empower athletes both on and off the field by addressing the gaps that past generations faced.
What We Do:
-TAFT launched a marketing platform that acts like a SportSphere for athletes. It’s a dynamic profile showcasing an athlete’s career, accomplishments, interests, and personality. It allows brands to see the whole athlete, not just stats, and helps unlock sponsorship and marketing opportunities for all athletes, not just the big names.
-To create a ecosystem of support, we created a self-paced Social Learning platform packed with business and personal development content. This system allows athletes to gain financial literacy, protect their earnings, and learn how to grow their brand—on their own schedule. Plus, with year-round in-person programs, TAFT ensures athletes get hands-on training to continuously level up, face-to-face with industry experts.
Events
Thursday, October 24, 2024
6pm - 10pm
Kick Off Happy Hour
Hearsay Arlington
Kick off Legends Weekend in style at Hearsay Arlington, the go-to destination for a vibrant and unforgettable experience! Located in the heart of Arlington, this modern, upscale restaurant sets the perfect stage for athletes, fans, and corporate partners to connect. With contemporary American cuisine, live music, and a curated selection of premium cigars, the atmosphere buzzes with excitement as Legends Weekend gets underway.
Friday, October 25, 2024
9am - 4pm
Development Workshops
Theatre Arlington
Step into an inspiring environment where passion meets potential at our free Development Workshops. These sessions on protecting your assets and growing your brand. Connect with a diverse group of rising stars and seasoned experts, and build relationships that drive success and brand loyalty. Explore strategies for career transitions and personal branding while gaining valuable insights to propel your growth. This is more than just a workshop; it’s an opportunity to showcase your commitment to development and play a key role in shaping the next generation of leaders.
Friday, October 25, 2024
7pm - 12am
Legendary Party
Cooper's Sports Bar & Grill
Get ready to experience the ultimate night out at the Legends Weekend Legendary Party, hosted at Cooper's Sports Bar and Grill. Come hang out with influential leaders, athletes, and VIPs, all here to toast the night away. Capture every moment with exclusive photo ops that will make your social media pop!
Saturday, October 26, 2024
9am - 2pm
Legends Village Crawl
Get ready to experience Arlington like never before! The Legends Village Crawl will take you on an exciting tour of the city's most iconic spots, with exclusive meet-ups at each destination. Engage with the TAFT team and immerse yourself in the heart of Arlington. This interactive journey promises unforgettable moments, fun activities, and unique networking opportunities. Whether you're exploring the city's hidden gems or connecting with legendary athletes, the Legends Village Crawl offers the perfect blend of community, culture, and excitement. Don't miss out—join us for a tour like no other!
Giving Back
Committed to making a difference, TAFT is donating 5% of all proceeds to charitable causes. Key beneficiaries of our Inaugural Legends Weekend are: Cheez Foundation, USATF Emergency Athlete Relief Fund, The NFLPA Professional Athletes Foundation and MLBPA Youth Development Foundation.
USA Track & Field® (USATF) Emergency Athlete Relief Fund provides critical support to athletes in need. USATF is the National Governing Body for track and field, long distance running, and race walking in the United States. USATF encompasses the world's oldest organized sports.
The NFLPA Professional Athletes Foundation ( PAF) is a support organization for former NFL players that helps them transition to life after football. PAF provides resources and tools to help players with their mental, physical, and financial well-being.
MLB-MLBPA Youth Development Foundation (YDF) is a joint initiative by MLB and MLBPA to support efforts that focus on improving the caliber, effectiveness and availability of amateur baseball and softball programs across the United States and internationally.
Join us in empowering athlete entrepreneurs, fostering innovation, and creating a brighter future for all.
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